Social Copy: Merchandise Promotion
- maggiepatterson2826
- May 31, 2024
- 3 min read
Updated: Jul 19, 2024
The following is an example social copy I wrote during my internship at The Harbinger Group. It was written for their client, Golden Apple to promote a new line of merchandise in which all proceeds go directly to the Golden Apple Scholar Emergency Fund. This exclusive deal was available in the last two weeks of May 2024.
Posts were shared across all platforms, and thus there is a shortened copy for X (Twitter) also included.
Post 1
Instagram, Facebook, and LinkedIn:
We're thrilled to announce our exclusive line of merchandise just for our incredible supporters and scholars! There's something for everyone, from trendy T-shirts and stylish hats to essential accessories like our branded water bottles. The best part? Every purchase you make supports an important cause.
All proceeds go directly to Golden Apple’s Scholar Emergency Fund, dedicated to helping our scholars who face unexpected financial hardships. Together, we're not just embracing a style we're embracing a commitment to ensure nothing stands in the way of educational success.
Shop now: [link]
X (Twitter):
We're thrilled to announce our exclusive line of merchandise just for our incredible supporters and scholars!
All proceeds go directly to Golden Apple’s Scholar Emergency Fund, dedicated to helping our scholars who face unexpected financial hardships.
Shop now: [link]
Post 2
Instagram, Facebook, and LinkedIn:
The teacher shortage affects our communities, but we can make a difference together. Your purchase from our limited edition merchandise collection goes beyond a fashion statement.
Every cent earned is directed to the Scholar Emergency Fund, a lifeline dedicated to Golden Apple Scholars facing unexpected financial hardships. This crucial support ensures nothing stands in the way of their educational journey and future impact as educators.
Wear your Golden Apple gear with pride, knowing you’re helping keep a Scholar’s dream alive and addressing the teacher shortage crisis. Together, we're paving the way for a brighter, educated future!
[link]
X (Twitter):
The teacher shortage affects our communities, but we can make a difference together.
Every cent is directed to the Scholar Emergency Fund, a lifeline dedicated to Golden Apple Scholars facing unexpected financial hardships.
[link]
Post 3
Instagram, Facebook, and LinkedIn:
🔴 LAST CHANCE! 🔴 Our limited edition merch campaign ends TOMORROW! This is your final shot to join Golden Apple's quest to fill classrooms with passionate educators.
Your contribution is vital, as all proceeds go directly to the Scholar Emergency Fund, supporting scholars who face unforeseen financial hardships.
By securing your merch, you're ensuring these aspiring educators have the resources they need to overcome obstacles and continue their journey. Wear your support, be the change, and help a Scholar succeed!
🛒 Final call, shop now: [link]
X (Twitter):
Our limited edition merch campaign ends TOMORROW!
By securing your merch, you're ensuring these aspiring educators have the resources they need to overcome obstacles and continue their journey. Wear your support, be the change, and help a Scholar succeed!
Final call, shop now: [link]
Post 4
Instagram, Facebook, and LinkedIn:
Our exclusive merch campaign is about more than just apparel. It's about giving our Golden Apple Scholars the chance to overcome financial hurdles and transform the educational landscape!
Each item represents a contribution to dreams, ambitions, and the future of education through the Scholar Emergency Fund. Don't miss out. The campaign ends TODAY! 🏃♂️💨
👉 Be a part of this journey, shop now: [link]
X (Twitter):
Our exclusive merch campaign is about more than just apparel. Our exclusive merch campaign is about more than just apparel. The campaign ends TODAY! 🏃♂️💨
Shop now: [link]
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